Weronika Rafa is an award-winning designer and creative director with over a decade of industry experience. She develops brands and design systems across multiple platforms, from print, through digital, to motion. In her career she has worked with clients big and small from all parts of the globe. This includes some of the world's most reputable companies such as Google, Apple, Facebook and Adobe.
Weronika's aesthetic draws on her background in graphic design, typography and art, elevated by bold storytelling. In design she's most excited about what’s weird and unusual within the sector and the wider world. This curiosity is currently pushing her towards typographic (ugly-ish) posters and creative coding inside the design process.
With over 60K social media followers she constantly looks for new expressions and has recently welcomed the role of an industry speaker.
For new projects and partnerships please email: hello@grafa.uk.
100 years ifa
ifa (Institut für Auslandsbeziehungen) is Germany’s oldest intermediary organisation for international cultural relations, having celebrated its centenary in 2017. It promotes a peaceful and enriching coexistence between people and cultures worldwide. (...) ifa supports artistic and cultural exchange in exhibition, dialogue and conference programmes, and it acts as a centre of excellence for international cultural relations*
The identity showcased here is a response to ifa's anniversary celebrations. Ifa's inclusive, multinational manifesto was the main drive behing this colourful campaign.
Text and photographs copied from ifa's website and social media channels. Design developed at buro uebele.
100 years ifa
ifa (Institut für Auslandsbeziehungen) is Germany’s oldest intermediary organisation for international cultural relations, having celebrated its centenary in 2017. It promotes a peaceful and enriching coexistence between people and cultures worldwide. (...) ifa supports artistic and cultural exchange in exhibition, dialogue and conference programmes, and it acts as a centre of excellence for international cultural relations*
The identity showcased here is a response to ifa's anniversary celebrations. Ifa's inclusive, multinational manifesto was the main drive behing this colourful campaign.